Filed Under: It ships for free, but don't tell SUP ATX: we'd pay pretty much anything to receive one of these in the mail.
Overview: Sleek new stand up paddle board by the world's #1 paddle board manufacturer, SUP ATX (ATX= Austin, Texas, for those of you who remain uninitiated). At 12'6" long and featuring a displacement hull shape, it's plenty fast yet stable, and can be used for intense workouts or even competition. But SUP ATX also made the FXR for utility, so you can load it up with fishing gear. Standard utility-oriented features include an integrated gear box, 10 tie-down anchor points, and an integrated carry handle, so you don't have to try to throw it from the car to the lake. Extra-awesome are the style options: choose from white, yellow, or red boards, with optional graphics up front that include sharp-looking wood veneer (shown above) or bamboo. Extra-extra awesome: SUP ATX paddles are all-carbon, which means they are light, like the spring leaf of a Texas Live Oak Tree
Appreciate: The "quality, customer service, value"! We didn't write that, we confess. That's SUP ATX's motto, and not only is it better than "crappy, rude, and expensive", but it also appears to be true: these are quality-guaranteed boards that won't break the bank. Consider: the FXR and all SUP ATX paddle boards are made using hollow molded construction, which is a superior manufacturing style that translates to accurate production and strong, durable boards. Construction materials include EPS foam (beware of boards by other companies that have inferior "XPS" foam), epoxy by Resin Research, fiberglass by Hexcel (of Seguin, Texas, yay! Texas), and balsa wood stringers, which are dividers down the middle of the board that give it stability. All of these good ingredients are guaranteed by SUP ATX, and come at low prices that rival other manufacturers of comparable quality. Go ahead, try and find a more reasonably-priced board; meanwhile, we'll be out paddling
Know: SUP ATX founder Nick Matzorkis is an Austinite who had been stand up paddle surfing (like surfing, but with a paddle) for years in Malibu, when he realized the sport would have even greater appeal among calmer waters on lakes and lazy rivers across the U.S. So he moved to Austin to start SUP ATX, and helped popularize the emerging sport among inland ponds in Texas and beyond. The key word here is "popularize": SUP ATX is the #1 stand up paddle manufacturer in the world, shipping thousands of units each year to private enthusiasts, tour companies, and resorts world-wide
Special Comments: If you don't have a need for the speed or utility of the FXR, or prefer an even greater value, consider instead SUP ATX's LR or HR lines of paddle boards. "HR" models come with a fully-padded deck surface, which is ideal if you like to paddle with a pet. Otherwise opt for an LR ("lakerider"), which looks sleek, is offered in a variety of colors (we prefer the LR5, which is adorned in handsome blue pin stripes) and comes with an all-carbon fiber paddle board and ships for free, all inclusive for $935. Add a board bag for only $135